Companies across the board are fighting for consumer attention. From grocery stores to mobile phone apps businesses want their consumers to keep their product or service top of mind.
Beneath every corporate logo there is a team of people that are trying to determine how to increase revenue and decrease costs. While one of the major priorities for all publicly traded companies is to provide a return to shareholders, there should be more of a focus on customer service
The way that businesses communicate with customers is changing. Businesses can communicate through many channels including phone, mail, e-mail, chat, or in person. Each of these channels has its own advantages and disadvantages.